
Violet Shampoo
Brighten. Strengthen. Protect.
Say goodbye to brassy tones and hello to ashy locks. Whether you’re rocking radiant silver, icy blonde, or grey hair, our Violet Shampoo is your go-to for maintaining that clean, cool tone without compromising on hair health.
Infused with powerful plant-based ingredients like Cassia Alata extract, this shampoo does more than tone. It strengthens, restores vitality, and helps protect delicate lightened or grey hair from UV damage, dryness, and dullness.
- Neutralises yellow tones for cleaner, fresher blonde & grey hair
- Strengthens from the root, helping reduce breakage
- Protects with antioxidant-rich botanicals
Because brighter hair deserves stronger care.
- Apply to damp hair and massage gently from root to tip.
- Leave on for 2–3 minutes (or longer for a more intense toning effect), then rinse thoroughly.
- Finish with your favourite hydrating conditioner or Rebuild treatment.
Tip: Alternate with our Hydrate Shampoo if using regularly, to keep your hair balanced and beautifully soft.
Packed with gentle and effective ingredients to care for lightened and delicate hair:
Aqua (Water), Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Decyl Glucoside, Coco-Betaine, Glycerin, Parfum (Fragrance), Guar Hydroxypropyltrimonium Chloride, Caprylic/Capric Triglyceride, Coco-Glucoside, Cassia Alata Leaf Extract, Citric Acid, Glyceryl Oleate, Potassium Sorbate, Sodium Benzoate, Sodium Dehydroacetate, Acid Violet 43.
- Formulated with Cassia Alata extract to strengthen, protect, and densify
- No silicones or harsh stripping agents. Just nourishing, tone-perfecting goodness


































